Ah, The Princess Bride . Lets talk real estate through one of the greatest Rom-Com story lines of all time. Home prices everywhere have been rolling down a steep hill recently.  After hitting an all-time high in May 2022 at $575,000, Sacramento’s median home price dropped over 15% by the end of the year.  But now […]

This 6-6-6 sign is indeed a great omen for buyers! Back in September, we explained in a video post the troubles ahead for our market as 30-yr mortgage rates hit 7% for the first time in 20 years.  Homes were becoming increasingly unaffordable as high rates and home values squeezed many would-be buyers out of the market. […]

Expect more sales, lower rates, and bottoming home values 2022 was a rough year for the real estate market.  Interest rates and home values both changed course at the fastest pace on record, causing many potential buyers & sellers to hit the pause button on their transaction efforts.  As we enter a new year, sellers likely […]

Let’s revisit this chart & show you how we are consistently better than the competition Mortgage rates dropped over 1% from Halloween to Thanksgiving, making it the best winning streak for rates this year. During that same time period, our lenders dropped their rates by nearly 1.5%, making ours some of the lowest around! As a […]

Home Buyers, Start Your Engines! After spending this year on the sidelines, buyers should be revving up for a purchase in the new year 2022 was an unprecedented year for the real estate market.  Interest rates and home values both changed course at the fastest pace on record, causing many potential buyers to hit the pause […]

Major life events will continue to prompt real estate transactions For the last two years, most home purchases were driven by “wants.”  Covid-related isolation made many buyers feel like they “needed” a bigger backyard, a home office, a vacation home, a Red-state zip code…but those were wants, not needs. With current mortgage rates now over […]

Our industry is shrinking; we are getting bigger! This year has been a challenging one for mortgage and real estate companies. After years of ultra-low rates & fast-selling homes, 2022 has brought a swift change in market conditions.  Some of the biggest mortgage companies in the country are closing up shop, and for the first time in […]

The last time 30-yr fixed mortgages were at 7%, the world was very different place: Gas was $1.36/gallon “Friends” was still on TV The iPod was Apple’s latest gizmo Tom Brady won his 1st Super Bowl But what’s also drastically different compared to 2002 is our real estate market. 20 years ago, the median price for […]

Thank goodness the record heat wave throughout California is behind us.  This week we have summer breezes to cool us off & blow the smoke away!  At the beginning of the summer season, we penned a post that predicted the real estate market normalizing and home values cooling over the summer months.  With mere days […]

From relocations to reverse mortgages, we’ve been helping more baby boomers than ever As the second-largest generation in history, Baby Boomers have spent their entire lives shaping and shifting the marketplace. We have experienced a boomer boom in our business lately, as more folks in this age range (58-76) reach out to us for advice while facing […]